Bryan Jenkins is the Director of Sales for EmailOversight and has over 14 years experience in both the email marketing and performance marketing industry. Through the last 9 years, he has been focused on email cleaning standards and practices while concentrating on both hygiene and validation.
Importance of Email Validation and Hygiene for optimal email marketing campaign results.
During the session, we will discuss the common practices of email validation and hygiene as well as the importance of implementing good validation methods and maintenance driven checks. We will also discuss the misconceptions of validation and hygiene as well as proper methodology and core functionality of service levels. Lastly we will touch on the end results of proper email cleaning and what they should yield in both reputation and delivery based success.
Breakout Room 3
MailCon Las Vegas – 2018
MailCon 2018 is taking place on January 6 at the Caesars Palace, Las Vegas.